XXOL Exol Radiance Cream Detail Page
Skincare · Cosmetic detail page design
Project info
A detail page for the AXOL Radiance Cream built around the message ‘a density and radiance cream powered by niosome technology’. It tells the same technology story as the serum in three steps, moves through test results, texture and a serum pairing suggestion, and wraps up with an FAQ.
Scope · Directing · Detail page planning · Detail page design · Product photography · 6 GIF motions
Section flow · Brand main → Raising the absorption problem → STEP 01 Niosome delivery · PDRN → STEP 02 BL-FILL UP · ILLUMISCIN → STEP 03 Oil-free formula → Test results · Satisfaction → Texture → Serum pairing → FAQ · Product information notice
Photography · Spot lighting · White ledge · Dramatic shadows · Spotlit black background · Open-lid texture
XXOL Exol Radiance Cream detail page — cosmetic detail page planning and design. Built in 11 sections, this project was produced in-house by KUNDE STUDIO, a cosmetics content agency in Seoul, covering product analysis, copy and design in line with Korean labeling and advertising regulations. We create product detail pages for Smart Store, Coupang and brand stores with one team — from planning and copy to photography and design.