TRUHYAL100 Cream Detail Page
Skincare · Cosmetic detail page design
Project info
A detail page for the True Barrier Repair Cream built around the message ‘daily barrier care for sensitive skin’. It first addresses sensitive-skin concerns, builds evidence through ingredients and test results, and closes with the cream texture and usage routine.
Scope · Directing · Detail page planning · Detail page design · Product photography · Model photography · 2 GIF motions
Section flow · Brand main → Empathizing with concerns → Dual Action Complex → Key ingredients (Ceramide NP · Squalane · Tocopherol · Shea Butter) → Test results → User satisfaction → Texture → Recommended for · Usage routine → Product information notice
Photography · White and gray tones · Lab glassware styling · Cream texture · Model beauty cuts
TRUHYAL100 Cream detail page — cosmetic detail page planning and design. Built in 19 sections, this project was produced in-house by KUNDE STUDIO, a cosmetics content agency in Seoul, covering product analysis, copy and design in line with Korean labeling and advertising regulations. We create product detail pages for Smart Store, Coupang and brand stores with one team — from planning and copy to photography and design.