SoSoHanMe Soothing Cream Detail Page
Skincare · Cosmetic detail page design
Project info
A detail page for the ‘Soothing Cream’ with dual functional claims for brightening and wrinkle improvement. After empathizing with dryness and sensitivity, it presents the five-ceramide barrier point, witch hazel and chamomile soothing ingredients and the Daily Balance Complex, and closes with the cream texture, how to use it and the six-product lineup.
Scope · Directing · Detail page planning · Copywriting · Detail page design · Product photography · Hand model photography · 4 GIF motions
Section flow · Brand main → Empathizing with dryness · Sensitivity → Dual functional claims → Five-ceramide barrier → Soothing ingredients (Witch Hazel · Chamomile) → Daily Balance Complex → Texture → How to use → Six-product lineup (STEP 04) → Product information notice
Photography · Green gradient studio · Magnifier prop · Water splash · Hand model · AI-styled iced glass cut
SoSoHanMe Soothing Cream detail page — cosmetic detail page planning and design. Built in 10 sections, this project was produced in-house by KUNDE STUDIO, a cosmetics content agency in Seoul, covering product analysis, copy and design in line with Korean labeling and advertising regulations. We create product detail pages for Smart Store, Coupang and brand stores with one team — from planning and copy to photography and design.