OWNDLY Pore Tightening Ampoule Detail Page
Skincare · Cosmetic detail page design
Project info
A detail page for a matcha peptide ampoule built around pore care. After empathizing with pore concerns, it presents test results, the 5:1:1 core design and Jeju matcha as a raw material in turn, and organizes the evidence with a survey, irritation test, vegan certification and how to use it.
Scope · Directing · Detail page planning · Detail page design · Product photography · Hand model photography · 8 GIF motions
Section flow · Brand main → Empathizing with pore concerns → Test results → Core design 5:1:1 (Niacinamide · Panthenol · Peptide) → Jeju matcha raw material → Formula · How to use → Survey · Irritation test · Vegan certification → Brand message → Product information notice
Photography · Studio lighting · Green background · Derma-lab props (flask · test tube · magnifier) · Tea ceremony props (tea leaves · whisk · matcha bowl) · Satin ribbon · Dropper drops
OWNDLY Pore Tightening Ampoule detail page — cosmetic detail page planning and design. Built in 11 sections, this project was produced in-house by KUNDE STUDIO, a cosmetics content agency in Seoul, covering product analysis, copy and design in line with Korean labeling and advertising regulations. We create product detail pages for Smart Store, Coupang and brand stores with one team — from planning and copy to photography and design.