ELT COSMETIC V-PDRN Serum Detail Page
Skincare · Cosmetic detail page design
Project info
A detail page for the V-PDRN Serum built around the message ‘skin light that wakes up clearer the more you fill it’. It shows the key points and ingredient design first, follows with human application test results and texture, and closes with the line products and how to use it.
Scope · Directing · Detail page planning · Detail page design · Product photography · Model photography · 4 GIF motions
Section flow · Brand main → Five key points → Proprietary ingredient (V-PDRN) → Moisturizing · Firming ingredients → Human application test results → Low-irritation test → Texture → Line introduction · How to use → Product information notice
Photography · Studio lighting · Purple background · Roses and water droplets · Levitation · Flowing formula styling
ELT COSMETIC V-PDRN Serum detail page — cosmetic detail page planning and design. Built in 16 sections, this project was produced in-house by KUNDE STUDIO, a cosmetics content agency in Seoul, covering product analysis, copy and design in line with Korean labeling and advertising regulations. We create product detail pages for Smart Store, Coupang and brand stores with one team — from planning and copy to photography and design.